Description

 

 

 

Requisition ID: 214151

Join a purpose driven winning team, committed to results, in an inclusive and high-performing culture.

 

The Customer Analytics team is responsible for measuring both customers and campaigns that promote products or services to the retail banking customer and communicating the results to the business lines and other analytics teams. Working with the business lines, we identify the metrics that must be measured for each campaign or request and turn that into code. Once coded, measurements are automated, and results are visualized into BI tools to share.

 

The Senior Analyst will be required to work with many tables across several large databases. Data cleansing and validation, coding and automation will be key skills. An understanding of statistics and how they are applied to campaign measurement as well as data visualization through BI tools is an important and growing part of the work the Senior Analyst will do.

 

Is this role right for you? In this role, you will:

 

  • Champion a customer focused culture to deepen client relationships and leverage broader Bank relationships, systems and knowledge

  • Program new campaign measurement through Google Cloud, Python, SQL/Bigquery and SAS using multiple tables and data sources, optimizing code to work with many different data sources

  • Visualize the results of campaign measurement through intuitive formats in Power BI, or other BI tools

  • Cleanse data and work with others to identify new sources of data, improving existing measurements with new data, or new processes

  • Improve efficiency of code and work towards a standard process of measurement to allow faster results that maintain very high accuracy

  • Automate code to increase the number of campaigns measured

  • Present results to business stakeholders who may have limited analytics understanding, and suggesting changes to campaigns to improve results and increase relevant metrics

  • Represent the team during campaign specifications, build and signoff, guiding campaigns to include all necessary components so that all campaigns and tests are measurable

  • Provide guidance on test and control sizes necessary to provide meaningful results

  • Share best practices within the team, and to the larger analytics group

  • Understand how the Bank’s risk appetite and risk culture should be considered in day-to-day activities and decisions

 

Do you have the skills that will enable you to succeed in this role? We’d love to work with you if you have:

 

  • Post-secondary education focused in Statistics, Computer Science, Mathematics, Engineering, or related quantitative discipline

  • Strong theoretical knowledge and practical understanding of statistical analysis

  • Demonstrated work experience in SQL programming. Skills in Python, SAS, and Google Cloud considered a strong asset

  • Demonstrated work experience building data visualization dashboards in Power BI (preferred) or Tableau

  • Previous campaign measurement, customer analytics, or business intelligence experience considered an asset

  • Experience optimizing and automating queries and code across different databases

  • Excellent analytical and problem solving skills, with the ability to be attentive to detail and interpret and consolidate large amounts of information in actionable recommendations

  • Strong written and verbal communication skills, with the ability to communicate and translate technical concepts to non-technical audiences

  • Strong time management and organizational skills in order to deliver initiatives in a timely manner

  • Knowledge of banking and financial services products, covering all business lines (day-to-day, borrowing, investing, insurance, wealth management, and small business) considered an asset

  • Experience with Big Data ecosystem tools (e.g. Hadoop, Hive, Spark) and data processing within the Enterprise Data Lake for ‘big data’ considered an asset

  • Adaptability working in a dynamic environment with the ability to make quick and sound decisions under pressure and deadlines

  • A reliable, pro-active, results-oriented and customer-focused mindset

  • Openness to learning new tools and exploring new way of analyzing business and campaign performance

  • Comfortability working in a hybrid work environment

 

Location(s):  Canada : Ontario : Toronto 

Scotiabank is a leading bank in the Americas. Guided by our purpose: “for every future”, we help our customers, their families and their communities achieve success through a broad range of advice, products and services, including personal and commercial banking, wealth management and private banking, corporate and investment banking, and capital markets.  

At Scotiabank, we value the unique skills and experiences each individual brings to the Bank, and are committed to creating and maintaining an inclusive and accessible environment for everyone. If you require accommodation (including, but not limited to, an accessible interview site, alternate format documents, ASL Interpreter, or Assistive Technology) during the recruitment and selection process, please let our Recruitment team know. If you require technical assistance, please click here. Candidates must apply directly online to be considered for this role. We thank all applicants for their interest in a career at Scotiabank; however, only those candidates who are selected for an interview will be contacted.